Crowd media continues GM's new CEO Auto Show
autoboss v30 Mary Barra , the first woman to lead a major global automaker, according to a press corps like no other direction.
Barra , which officially became the CEO of General Motors on Wednesday was sued by about 100 journalists and photographers after GM swept car and truck of the year awards at the Salon of Detroit Motor Monday.
Two large bodyguards and public relations managers drove the crowd who continued exposure Cadillac , where she made a televised interview. During the pursuit, a cameraman stumbled on a couch and another ran into a post.
A security guard said he did not see as big of a herd since former CEO Rick Wagoner was continued as GM headed for bankruptcy in 2009.
" You guys have skyrocketed to superstar status overnight , " incoming President of GM North America Alan Batey told reporters at the show.
digimaster 3 Batey said the reputation of Barra helps get GM brands recognized.
Journalists hunting Barra do not get much on it. Responses are carefully scripted Barra . This is a stark contrast to the man she replaces . Dan Akerson has been known to blunt, comments off - the - cuff on his company and its competitors. Barra can be guarded in his answers , because the CEO is not officially hers again.
Asked what changes she planned to do, Barra said she wants to continue the momentum by Akerson . In his three years as CEO, he has simplified the management and accelerated product development , among other changes .
She considers herself a leader in collaboration and hope that his appointment inspire young women - and men - to study science , mathematics and engineering.
MaxiVideo MV101 Barra , 52, is an electrical engineer who has climbed the ranks of GM in 33 years with the company.